Investing in Vintage Watches

Photo credit

We’re always on the lookout for an intriguing idea for alternative investments. Today we’re sharing an extensive article from Bob’s Watches (a great source for purchasing preowned timepieces, we’ve used them ourselves!) about luxury watches and which brands hold their value. From the article:

While most goods depreciate immediately once sold, certain luxury watches retain or even increase in value over the years. But which timepieces hang on to their value and which are the best luxury watch brands to invest in?

Good question. This article begins to answer it. As with many of the alternative assets we cover here, watches are interesting because they not only provide a way to preserve capital, they also provide enjoyment. Going deeper, watches provide another benefit that many other alternative assets do not – utility. Wearing a watch allows me to tell time without a cell phone (shocking concept, I know).

There is something else that luxury watches – or any item that one could attach the word “luxury” to – provide, that is almost taboo in our culture. Status. Status is something that no one cares to talk about, even those who seek it. Interestingly though, every collectible we cover here and perhaps every collectible in the world shares this aspect. Owning vintage cars gives a certain status. So does owning a near-mint copy of Incredible Hulk #181. But we don’t imbue the owners of these things with the…we’ll say “snobbery” for lack of better word, the way we might when we say that owning a luxury watch gives someone status.

Why is that? Is there really that much difference between the status an Aston Martin DB4 confers on its owner and the status a Patek Phillippe does? What does “status” really mean anyway? I’d make the argument that in both these cases, “status” is really about deeply understanding the value of something, and publicly announcing to the world “this is important to me.” Wearing a watch is both stylish and functional, and the watches that hold value are built to be worn and last, as well as being beautiful. When I wear one, another watch collector knows why I’ve chosen that watch. We understand each other. That gives me status.



Share on facebook
Share on twitter
Share on linkedin

More Posts

The Rolex to Invest in for 2021

With summer officially over, and the holidays approaching faster than we might want to believe, now is a great time to peruse this excellent article from Bob’s Watches Blog on investing in 2021 Rolex watches.

classic cars

Time For A Garage Crawl! with Patrick Knight

What’s a Garage Crawl? The guys welcome back Patrick Knight to find out! If the idea of getting together with some fellow gearheads and talking shop at different garages is appealing, this is the show for you. What started as Patrick and three friends talking shop in a shop after lunch quickly multiplied into a popular gathering of enthusiasts moving from garage to garage, swapping stories, information and friendship. Listen and enjoy!

The GearHeadTour Channel with Chase Robbins and Dr. Paul Ranney!

Meet Chase Robbins and Dr. Paul Ranney, two Louisville guys who along with Hannah Marshall and other cohosts created GearHeadTour. This is *the* YouTube Channel for the automotive enthusiast.  If you love cars, trucks and vehicles of all kinds, GearHeadTour is perfect for you.  The crew travels all over the United States, taking their viewers along to see some of the coolest cars that can be found, along with visiting some of the best automotive and truck events, vehicle themed attractions and experiences. Car races, events, car shows, weird, unusual and cool museums, awesome car collections both public and private, racing experiences and automotive conventions like SEMA and PRI, are just a few of the things to catch on this popular channel. Listen in on the fun!

investing in classic cars

Classic Cars – Investment or Collector’s Item?

Once you decide to start your car collection you have a choice to make; are you collecting or are you investing? This is actually a trick question. You can’t invest in classic cars or collectibles. Investing is done for cash flow, and unless you plan to make a business renting out your classic cars (a topic for another book), they are going to cost money to keep up. Collectibles, like cars, Persian rugs, whiskey and wine, paintings, gemstones, gold and classic cars don’t have cash flows in the present or the future.

justin wagoner

A Road Race You Can Join…and it’s all LEGAL! The Rally North America with Justin Wagoner

The Corner welcomes back our friend Justin Wagoner to talk about an event that John, Eric and Jason can’t wait to attend! This is Rally North America. Take one part Cannonball Run, one part scavenger hunt, throw in a deadline to add a little competition, and you’ve got a rally that any car can participate in. Have an amazingly great time, while supporting charities (almost $2M raised to date!). From the RNA website: “Routes are chosen that deliver history, scenic beauty, and a driving experience that will prove to be second to none.” This show got us excited to want to participate in the next rally and we think you will too!

Collecting Oriental Rugs – Why?

…An example of this mindset comes from one of my favorite stories illustrating the nature of wealth and how we work in the present to secure the future, both for ourselves and for the next generations. Tony Deden, of Edelweiss Holdings, believes his job as managing family assets means, first and foremost protecting capital. He has a brilliantly illustrative story about meeting a date farmer who inherited an orchard of nearly a thousand trees. As they’re touring the grounds, Mr. Deden sees a hundred new trees that have recently been planted.  He asks the owner how long it will take for the newly planted trees to bear fruit.